WAYS TO BUILD CUSTOMER LOYALTY IN ECOMMERCE
Thursday, September 17, 2015Global Administrator
Today’s customer is different; they know what they want, and if you can’t give it to them, they will definitely find it elsewhere. So how does one stand out in such a competitive landscape?
Building customer loyalty.
A loyal customer is worth much more than a one-off transactional customer. Here are a few things to keep in mind when attempting to build up that loyalty that is so valuable.
POWERFUL TOOLS FOR EBAY SELLERS
Friday, September 11, 2015Global Administrator
eBay is a unique type of eCommerce marketplace. The auction style of selling makes it stand out from others and makes it appealing to a certain group of sellers (and buyers). These sellers face challenges just like any other business owner. Often, the primary challenge is finding enough time to complete all of the tasks involved in running an eBay business. Fortunately, there are several tools available that can simplify and automate tasks to make selling a whole lot easier! Below, we’ve highlighted some of the powerful tools for eBay sellers available today.
WHAT YOU SHOULD BE LEARNING FROM YOUR COMPETITION
Thursday, September 10, 2015Global Administrator
eCommerce professionals are constantly faced with new challenges. These vary anywhere from the ever changing worlds of marketing and technology, to finding ways to constantly improve their product. Having said that, one of the challenges that remains constant is your competition.
BACK TO SCHOOL TIPS FOR ECOMMERCE RETAILERS
Wednesday, September 2, 2015Global Administrator
As with any seasonal change, back to school is a great opportunity for online retailers to make an impact on their customers and their own bottom lines. Depending on what you sell and who you sell to, the back to school craze can often help you reach a new audience of customers. Here are a few tips to make the most of it!
THE PROS AND CONS OF DROP SHIPPING
Tuesday, September 1, 2015Kelly Nelson
For those of you who don’t know what drop shipping is, here is a quick run-down:
It is a fulfillment method that allows an online retailer to purchase products individually from a wholesaler and ship them directly to the customer. This way, you just have to find a drop shipping supplier to partner with and list their merchandise for sale. It also saves you from buying mass quantities of inventory, and lets the supplier directly ship the product to your customer from their warehouse.
5 PRACTICAL USES OF A SALESFORCE – ERP INTEGRATION
Thursday, August 27, 2015Global Administrator
A few of the reasons why organizations implement a CRM application such as Salesforce are to store and organize data and to make it readily available for internal business processes and interaction with customers. Implementing an Salesforce – ERP integration solution can take this a step further, delivering several incremental benefits.
WHICH SOCIAL MEDIA PLATFORM IS RIGHT FOR YOUR ECOMMERCE BUSINESS?
Tuesday, August 25, 2015Global Administrator
A single answer to this question does not exist. The truth is that with today’s modern consumer, you should be on multiple social media platforms to really reach and impact your audience. The hard part, for some, is deciding which ones are best for your eCommerce business and your audience. This will sometimes come from trial and error, and sometimes just pure luck, but there are some obvious indicators you should pay attention to. It won’t help you or your company to just hop on the social media flavor of the week
; it’s important that you be strategic and particular about which social media platforms you are on.
PARTNER PROFILE: ATMOSOL
Tuesday, August 25, 2015Global Administrator
Over the past few weeks we’ve been taking some time to really get to know our channel partners and getting a better understanding of what they do and why they do it.
Today’s feature partner is Atmosol, an eCommerce design and development firm based out of Phoenix, AZ. Atmosol is headed by CEO Vishal Wadher, and was founded in 2005. By the words of his own employees, Vishal has an “endless supply of energy which he dedicates to Atmosol.” To give you a better idea of what Atmosol is all about, we conducted a brief interview with Vishal. Please find the interview Q & A below.
5 SIMPLE AND EFFICIENT LINK BUILDING TIPS TO GROW YOUR ECOMMERCE STORE
Monday, August 24, 2015Global Administrator
Link building can be considered the back bone to some eCommerce merchants SEO strategy. Try and imagine it as a city’s (the internet’s) road map to a destination (your site). It’s a good analogy that is often used to describe how it works.
COMMON AMAZON SELLER MISTAKES TO AVOID
Thursday, August 13, 2015Global Administrator
Amazon is a huge online marketplace, with plenty of opportunity for new sellers. It has become increasingly easy to sell your products and get your foot in the door. They have developed a platform that is great for both individuals and businesses new to selling. Having said that, being new to anything often leads to mistakes being made. We have compiled a list of common mistakes to avoid when beginning to sell on Amazon.
Key eCommerce Statistics You Need to Know
Wednesday, August 12, 2015Global Administrator
For a fun change of pace, we thought we would provide you some crazy statistics about eCommerce that may change the way you look at and operate your own store. Enjoy!
DECIDING BETWEEN AN INDIVIDUAL OR PROFESSIONAL SELLER ACCOUNT ON AMAZON?
Monday, August 10, 2015Global Administrator
Anyone who has sold on Amazon knows there are a few decisions to make before you start. These decisions could directly affect how successful you are with your sales and customer service. One of these decisions is deciding which type of seller account is best for you - professional or individual. Both options have their pros and cons and ultimately the decision is yours. Below we break it down each option.
TARGETING THE RIGHT AUDIENCE IN ECOMMERCE
Wednesday, August 5, 2015Global Administrator
Targeting your audience and understanding them is important to any business. Not only does it help you to understand your audience better, but it gives you an opportunity to evolve with them and become what they want through your interactions with them.
MARKETPLACE VS. DIRECT ECOMMERCE: WHICH IS BEST FOR YOU?
Tuesday, July 28, 2015Global Administrator
If you haven’t been living under a rock, you probably know how eCommerce is dominating the shopping realm these days! Having said that, anyone with the entrepreneurial mindset has probably considered incorporating eCommerce into their business model.
TOP INEXPENSIVE TOOLS TO HELP GROW YOUR ECOMMERCE START-UP
Wednesday, July 22, 2015Global Administrator
Starting a business can be expensive. There is no way around it; you’re going to have to spend money to make money. You can budget your life away, but unexpected expenses will probably make a regular appearance and have a bit of an impact. Having said that there are a few tools you can use to cut costs as best you can. These tools are inexpensive, easy to use, and serve a purpose! Here are a few of our top inexpensive tools to help grow your eCommerce start-up.
TOP TIPS FOR ECOMMERCE START-UPS
Thursday, July 16, 2015Global Administrator
With eCommerce stores popping up every minute, it’s no surprise that today’s entrepreneurs are moving in that direction. It has become so simple to start your own store for your product or service. In addition, it has become the most cost effective option for today’s business owners.
LIGHTS, CAMERA, ACTION! WHY VIDEO MARKETING IS CRUCIAL TO YOUR ECOMMERCE STORE
Wednesday, July 8, 2015Global Administrator
Everyone loves a good Youtube video. We see video everywhere. They’re stimulating, entertaining and can be educational on a number of levels. As an eCommerce professional, have you considered what it can do for you and your business? With an increase in overall competition, video can give you that edge you crave to reach your…
5 CRITICAL MISTAKES TO AVOID WHEN STARTING YOUR OWN ECOMMERCE BUSINESS
Tuesday, July 7, 2015Global Administrator
There is a lot of money to be made in eCommerce; and with easy-to-use platforms available at our fingertips, it’s no wonder it is a booming industry. In fact, eCommerce is expected to become a $500 billion industry by 2018 (Internet Retailer). With that being known, and many hosted eCommerce platforms to choose from, all…
CUSTOMER TURN-OFFS: WHAT’S REALLY KILLING YOUR ECOMMERCE SALES
Thursday, July 2, 2015Global Administrator
Relationships take work, even the relationships you have with your customers. It’s important to get it right, and know how to create an environment to foster growth. It’s a fantastic feeling to know sales are up, customers are talking and word of mouth is at an all-time high! What eCommerce retailer wouldn’t want that?! What…
WHAT YOU SHOULD CONSIDER BEFORE AN ERP IMPLEMENTATION
Wednesday, June 24, 2015Global Administrator
We love helping our customers with their integration needs. We work hard to provide the best, and most cost effective solution for them . It’s important however, that before we’re able to integrate a customer’s ERP with an eCommerce webstore(s), EDI Trading Partner(s) or CRM application, they have to have an ERP system implemented. There…
OUR UNBIASED COMPARISON OF AMAZON AND EBAY
Thursday, June 18, 2015Global Administrator
Amazon vs eBay, Discover the Superior Platform
Online retailers are constantly faced with decisions that can impact their business. One of the major ones being where they should be selling. In addition to your own eCommerce store there are a multitude of marketplaces where you can extend your reach and generate more sales. With new marketplaces emerging into the mainstream, it’s no surprise that the decision can be difficult one. Even with all the options, two reign supreme… Amazon and eBay.
HOW TO MAKE DYNAMIC PRODUCT PHOTOS ON A START-UP BUDGET
Tuesday, June 16, 2015Global Administrator
Did you know that 67% of consumers considered image quality to be very important when purchasing a product online (Bigcommerce)?
That is over half! This means that as a start-up, you should be spending some serious energy on these images. You want to focus on quality and, more importantly, knowing your audience. The questions remains, however, how does a start-up afford professional photography?
FROM CONVERSATION TO CONVERSION: WHAT YOU NEED TO KNOW ABOUT THE PROCESS AS AN ONLINE RETAILER
Monday, June 15, 2015Global Administrator
Every online retailer values their customers and can appreciate their role in the growth of their business. The online realm brings a lot of opportunities to show that appreciation. With that being said, conversation with those customers has proven to be even more vital to your company’s growth. With social media at our fingertips, word of mouth can spread with a click of a button. With a customer’s opinion spreading exponentially, it’s no surprise that what your customers talk about is paramount!
WHAT IS EPORTAL?
Wednesday, June 10, 2015Global Administrator
ePortal provides one solution for the exchange of business data by managing connectivity, data transformation, storage, and EDI compliancy functions (if required). In addition, ePortal acts as an interface to display the flow of data resulting from your eBridge integration solution.
7 BEST PRACTICES TO GET THE MOST OUT OF YOUR CRM
Friday, June 5, 2015Global Administrator
Simply put, a CRM system is an investment; here are a few best practices to ensure that you get everything you need out of it.