Preparing your Online Store for Black Friday and Cyber Monday
Thursday, November 5, 2015Global Administrator
Seriously, if you’re only thinking about this now, you’re probably a bit late. Having said that, there are still a number of things you can implement quickly that may help you overcome the madness that comes with these two days.
TIPS FOR INCREASING CONVERSIONS ON YOUR PRODUCT PAGES
Wednesday, October 28, 2015Global Administrator
A picture says 1,000 words, right?
Well, sometimes, yes it does, but in the case of your product pages, no!
The thing about product pages is that they are there to tell your product’s story, and to give your customers a sense of how awesome you are. If we’re being honest with ourselves, a picture is really not enough by itself.
TRICK OR TREAT: WICKED IDEAS TO BOOST YOUR HALLOWEEN SALES THIS YEAR
Thursday, October 22, 2015Global Administrator
Ghosts, goblins and witches OH MY!
That’s right! Next week is Halloween! Time to have some fun, don’t you think? Below we’ve listed a couple of easy initiatives you can use on your eCommerce store and social media channels to have some fun with your customers.
PREPARING YOUR ECOMMERCE STORE FOR THE HOLIDAYS
Thursday, October 15, 2015Global Administrator
It’s the most wonderful time of the year….
Well not quite, but we are getting there. The holidays are fast approaching, and it’s time to start preparing. It’s not even just Christmas that you need to be prepared for. Online retailers need to keep in mind that Black Friday and Cyber Monday are just as big, if not a bigger deal in today’s world.
So, how does one prepare? How do you optimize your store for maximum sales and growth? We have a couple of tips that will make this time of year even more wonderful (and profitable) for you!
WHAT THE AMAZON AND SHOPIFY PARTNERSHIP MEANS TO ONLINE MERCHANTS
Friday, October 9, 2015Global Administrator
You may have heard about Amazon’s huge vote of confidence in Shopify recently in the news. As of September 17th 2015, Amazon Webstore owners are able to migrate their businesses to Shopify. This means that owners are now able to seamlessly move their online store to the Canadian-founded eCommerce platform.
PARTNER PROFILE: ECHIDNA
Wednesday, October 7, 2015Global Administrator
We’re excited to announce that another amazing team of digital experts has joined forces with eBridge Connections to deliver premium integrated eCommerce solutions.
WHAT YOU NEED TO KNOW ABOUT SOCIAL BUY BUTTONS
Monday, October 5, 2015Global Administrator
Although still in an infancy stage, social commerce seems to be taking the online retail space by storm. We’ve discussed how much social can help your eCommerce sales in past blog posts, and we stand by it. Did you know that near 80% of respondents from a Forbes study say that a social media post…
UNDERSTANDING ECOMMERCE INTEGRATION WITH MICROSOFT DYNAMICS GP
Tuesday, September 29, 2015Global Administrator
Whether your company is already selling online or preparing to get started, you might be familiar with the term “eCommerce integration”. It’s a term that can mean many things, but for the most part it is meant to describe the process of exchanging and synching data between an eCommerce system (shopping cart platform) and another…
ETHICAL TOOLS TO SPY ON YOUR COMPETITORS
Wednesday, September 23, 2015Global Administrator
eCommerce is booming and business is competitive. It can be extremely difficult to compete in an industry where there are so many other options for your customers to choose from. How does an eCommerce merchant compete in such a competitive landscape?
PARTNER PROFILE: INSPIRE DIGITAL UK
Thursday, September 17, 2015Global Administrator
Last month we began introducing our valued partners. Today we would like to introduce Inspire Digital UK!
WAYS TO BUILD CUSTOMER LOYALTY IN ECOMMERCE
Thursday, September 17, 2015Global Administrator
Today’s customer is different; they know what they want, and if you can’t give it to them, they will definitely find it elsewhere. So how does one stand out in such a competitive landscape?
Building customer loyalty.
A loyal customer is worth much more than a one-off transactional customer. Here are a few things to keep in mind when attempting to build up that loyalty that is so valuable.
POWERFUL TOOLS FOR EBAY SELLERS
Friday, September 11, 2015Global Administrator
eBay is a unique type of eCommerce marketplace. The auction style of selling makes it stand out from others and makes it appealing to a certain group of sellers (and buyers). These sellers face challenges just like any other business owner. Often, the primary challenge is finding enough time to complete all of the tasks involved in running an eBay business. Fortunately, there are several tools available that can simplify and automate tasks to make selling a whole lot easier! Below, we’ve highlighted some of the powerful tools for eBay sellers available today.
WHAT YOU SHOULD BE LEARNING FROM YOUR COMPETITION
Thursday, September 10, 2015Global Administrator
eCommerce professionals are constantly faced with new challenges. These vary anywhere from the ever changing worlds of marketing and technology, to finding ways to constantly improve their product. Having said that, one of the challenges that remains constant is your competition.
BACK TO SCHOOL TIPS FOR ECOMMERCE RETAILERS
Wednesday, September 2, 2015Global Administrator
As with any seasonal change, back to school is a great opportunity for online retailers to make an impact on their customers and their own bottom lines. Depending on what you sell and who you sell to, the back to school craze can often help you reach a new audience of customers. Here are a few tips to make the most of it!
THE PROS AND CONS OF DROP SHIPPING
Tuesday, September 1, 2015Kelly Nelson
For those of you who don’t know what drop shipping is, here is a quick run-down:
It is a fulfillment method that allows an online retailer to purchase products individually from a wholesaler and ship them directly to the customer. This way, you just have to find a drop shipping supplier to partner with and list their merchandise for sale. It also saves you from buying mass quantities of inventory, and lets the supplier directly ship the product to your customer from their warehouse.
5 PRACTICAL USES OF A SALESFORCE – ERP INTEGRATION
Thursday, August 27, 2015Global Administrator
A few of the reasons why organizations implement a CRM application such as Salesforce are to store and organize data and to make it readily available for internal business processes and interaction with customers. Implementing an Salesforce – ERP integration solution can take this a step further, delivering several incremental benefits.
WHICH SOCIAL MEDIA PLATFORM IS RIGHT FOR YOUR ECOMMERCE BUSINESS?
Tuesday, August 25, 2015Global Administrator
A single answer to this question does not exist. The truth is that with today’s modern consumer, you should be on multiple social media platforms to really reach and impact your audience. The hard part, for some, is deciding which ones are best for your eCommerce business and your audience. This will sometimes come from trial and error, and sometimes just pure luck, but there are some obvious indicators you should pay attention to. It won’t help you or your company to just hop on the social media flavor of the week
; it’s important that you be strategic and particular about which social media platforms you are on.
PARTNER PROFILE: ATMOSOL
Tuesday, August 25, 2015Global Administrator
Over the past few weeks we’ve been taking some time to really get to know our channel partners and getting a better understanding of what they do and why they do it.
Today’s feature partner is Atmosol, an eCommerce design and development firm based out of Phoenix, AZ. Atmosol is headed by CEO Vishal Wadher, and was founded in 2005. By the words of his own employees, Vishal has an “endless supply of energy which he dedicates to Atmosol.” To give you a better idea of what Atmosol is all about, we conducted a brief interview with Vishal. Please find the interview Q & A below.
5 SIMPLE AND EFFICIENT LINK BUILDING TIPS TO GROW YOUR ECOMMERCE STORE
Monday, August 24, 2015Global Administrator
Link building can be considered the back bone to some eCommerce merchants SEO strategy. Try and imagine it as a city’s (the internet’s) road map to a destination (your site). It’s a good analogy that is often used to describe how it works.
COMMON AMAZON SELLER MISTAKES TO AVOID
Thursday, August 13, 2015Global Administrator
Amazon is a huge online marketplace, with plenty of opportunity for new sellers. It has become increasingly easy to sell your products and get your foot in the door. They have developed a platform that is great for both individuals and businesses new to selling. Having said that, being new to anything often leads to mistakes being made. We have compiled a list of common mistakes to avoid when beginning to sell on Amazon.
Key eCommerce Statistics You Need to Know
Wednesday, August 12, 2015Global Administrator
For a fun change of pace, we thought we would provide you some crazy statistics about eCommerce that may change the way you look at and operate your own store. Enjoy!
DECIDING BETWEEN AN INDIVIDUAL OR PROFESSIONAL SELLER ACCOUNT ON AMAZON?
Monday, August 10, 2015Global Administrator
Anyone who has sold on Amazon knows there are a few decisions to make before you start. These decisions could directly affect how successful you are with your sales and customer service. One of these decisions is deciding which type of seller account is best for you - professional or individual. Both options have their pros and cons and ultimately the decision is yours. Below we break it down each option.
TARGETING THE RIGHT AUDIENCE IN ECOMMERCE
Wednesday, August 5, 2015Global Administrator
Targeting your audience and understanding them is important to any business. Not only does it help you to understand your audience better, but it gives you an opportunity to evolve with them and become what they want through your interactions with them.
MARKETPLACE VS. DIRECT ECOMMERCE: WHICH IS BEST FOR YOU?
Tuesday, July 28, 2015Global Administrator
If you haven’t been living under a rock, you probably know how eCommerce is dominating the shopping realm these days! Having said that, anyone with the entrepreneurial mindset has probably considered incorporating eCommerce into their business model.
TOP INEXPENSIVE TOOLS TO HELP GROW YOUR ECOMMERCE START-UP
Wednesday, July 22, 2015Global Administrator
Starting a business can be expensive. There is no way around it; you’re going to have to spend money to make money. You can budget your life away, but unexpected expenses will probably make a regular appearance and have a bit of an impact. Having said that there are a few tools you can use to cut costs as best you can. These tools are inexpensive, easy to use, and serve a purpose! Here are a few of our top inexpensive tools to help grow your eCommerce start-up.